Privacy policy

Privacy Policy

Last updated: January 2026

This Privacy Policy describes how Milk Eyewear Pty Ltd (“we”, “us”, “our”) collects, uses, and discloses your personal information when you visit or make a purchase from www.milkeyewear.com (the “Site”), use our services, or otherwise interact with us (collectively, the “Services”).

For the purposes of this Privacy Policy, “you” means any customer, website visitor, or individual whose personal information we collect.

We respect your privacy and take protecting your personal information seriously. By using our Services, you agree to the collection, use, and disclosure of your information as outlined below. If you don’t agree, please don’t use the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, legal requirements, or business operations. When we do, we’ll update the “Last updated” date at the top of this page. Any changes take effect once posted on the Site.

How We Collect & Use Your Personal Information

We collect personal information to run our business, deliver your orders, and keep things running smoothly. The type of information we collect depends on how you interact with us.

In addition to the uses listed below, we may use your information to:

  • communicate with you

  • provide and improve our Services

  • meet legal and regulatory obligations

  • enforce our terms

  • protect our business, customers, and community

What Personal Information We Collect

“Personal information” means information that identifies you or could reasonably be linked to you.

Information You Provide Directly

This may include:

  • Contact details: name, email address, phone number, shipping & billing address

  • Order details: purchase history, payment confirmation, delivery info

  • Account info: username, password (stored securely)

  • Shopping behaviour: items viewed, added to cart or wishlist

  • Customer support: messages or info you share when contacting us

You can choose not to provide certain information, but some features (like checkout or support) may not work properly without it.

Information Collected Automatically (Cookies & Usage Data)

When you browse our Site, we automatically collect certain usage information using cookies and similar technologies.

This may include:

  • IP address

  • device & browser type

  • pages viewed and time spent

  • interactions with our Site

Cookies help us keep the Site working properly, understand how it’s used, and improve your experience.

You can manage or disable cookies in your browser settings, but this may affect how the Site functions.

For Shopify-specific cookie info, visit:
https://www.shopify.com/legal/cookies

Information from Third Parties

We may receive personal information from trusted third parties, including:

  • Shopify, which powers our online store

  • Payment providers, who securely process transactions

  • Analytics, advertising & marketing partners, when you interact with our ads or emails

Any information received from third parties is handled in line with this Privacy Policy.

How We Use Your Personal Information

Providing Products & Services

To:

  • process payments

  • fulfil and ship orders

  • manage returns, refunds, and exchanges

  • create and manage accounts

  • send order and account updates

Marketing & Advertising

To:

  • send emails or SMS (only if you opt in)

  • tailor content and ads

  • show relevant products on our Site and elsewhere

You can opt out of marketing anytime via the unsubscribe link.

Security & Fraud Prevention

To:

  • detect fraud or suspicious activity

  • keep accounts and transactions secure

Customer Support

To:

  • respond to enquiries

  • improve our products and Services

How We Share Personal Information

We only share personal information when necessary and for legitimate business purposes, including:

  • Service providers (payments, shipping, IT, analytics, support)

  • Marketing & advertising partners

  • Affiliates within our business group

  • Legal or regulatory bodies, when required by law

  • Business transfers, such as a merger or sale

We do not sell your personal information.

User-Generated Content

If you post reviews or other content publicly on our Site or social platforms, that content is visible to others. We can’t control how others use information you choose to share publicly.

Third-Party Websites

Our Site may link to third-party websites or platforms. We’re not responsible for their privacy practices or content. Always review their policies before sharing personal information.

Data Security & Retention

We take reasonable steps to protect your personal information, but no system is 100% secure. Please avoid sending sensitive info via unsecured channels.

We retain personal information only as long as needed to:

  • provide Services

  • meet legal obligations

  • resolve disputes

  • enforce agreements

Your Rights (Australia & International)

Depending on where you live, you may have the right to:

  • access your personal information

  • request correction of inaccurate data

  • request deletion (where legally permitted)

  • restrict or object to certain processing

  • withdraw consent for marketing

To make a request, contact us using the details below. We may need to verify your identity before responding.

We won’t discriminate against you for exercising your rights.

Complaints

If you’re unhappy with how we handle your personal information, please contact us first so we can try to resolve it.

If you’re not satisfied, you may be able to lodge a complaint with:

  • the Office of the Australian Information Commissioner (OAIC), or

  • your local data protection authority.

International Transfers

Your personal information may be stored or processed outside Australia, including in the United States, by trusted service providers. Where required, we rely on appropriate safeguards to protect your data.

Contact Us

If you have questions about this Privacy Policy or your personal information, contact us at:

Email: david@milkeyewear.com
Business: Milk Eyewear Pty Ltd
Country: Australia 🇦🇺